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Songwriters, lyricists cash in on remixing B’wood songs for poll campaigns

Ranchi: It’s all ‘Thik Hai’ (alright) this election season, if the campaign songs are to be believed. With the polling dates drawing close, candidates across the state are smartly prepared with their very own remixes of well-liked Bollywood and people numbers to draw consideration of the electorate of their respective constituencies.
BJP’s Hazaribag candidate Jayant Sinha tweaked the preferred Bhojpuri tune ‘Thik Hai’ by way of Khesari Lal to hunt votes. Though the music stays the same, the lyrics has been modified and the English translation kind of is going like this — ‘People from Hazaribag will come together to make him (Jayant Sinha) win, press the lotus button to deliver back Modiji’. Sinha shared this version of the tune on his social media overdue on Sunday night time. Surprisingly, the tune is further tweaked to suit the campaign of Ajsu-P’s Chandra Prakash Chaoudhary, the Giridih candiate and NDA best friend.

Shreekanth Indwar, a Ranchi-based musician operating at Sajni Studio, stated, “We have been operating on over a dozen songs for Choudhary. These songs don't seem to be handiest in Hindi, but in addition in Bhojpuri and Khortha languages to draw the electorate.”

Another tune, ‘Sasural Genda Phool’ from the movie ‘Delhi 6’ has been remixed and altered lyrics says, “Sunlo mere bhaiya, jab vote dene jana, dabana kamal ka phoool (Listen my brother, whilst you pass to cast your vote, press on lotus).” Khortha superhit number ‘Iskool ke tem pe’ has additionally been modified as ‘Chunav ke tem pe, aana matdan kendra pe’ (During elections, come to the polling centre) .

Inwar stated, “Generally, every tune package deal comes to the advance of a concept after which the placement of lyrics ahead of it's recorded. On a mean, every tune takes two to three days to be completed. This yr, one of the crucial well-liked songs used for the campaigning are the title tracks of ‘Bahubali’ and ‘Thik Hai’. We have been operating on campaign songs for Sanjay Seth, Chandra Prakash Choudhary and Sukhdeo Bhagat.”

The songs, rewritten at recorded in small studios across the metropolis, are priced consistent with the quantity of tweaks required. Mukul Sharma, a city-based musician from SMS Official Studio, stated: “The candidates can choose between reside tune or a recorded track and the prices vary accordingly. A reside track recording can price any place around Rs 5000 per tune whilst a recording on track can be as little as Rs 1000. The charges for rewriting the songs are further.”

Taking a cue from the hip-hop growth in the nation, former chief minister and Khunti candidate Arjun Munda shared his campaign tune on his Facebook web page — ‘Apana Arjun Aayega’. The rap is the remixed of ‘Apna Time Aayega’, a well-liked number from the Bollywood flick ‘Gully Boy’.

Congress’s Ranchi Lok Sabha seat candidate Subodh Kant Sahay, too, is operating on campaign songs which might be most commonly unique compositions fairly than remixes in New Delhi, a celebration spokesperson.

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